Before we design a form, whether it is in PowerPoint, Word, Illustrator, InDesign, PDF, or HTML for the web, we determine a number of variables such as: who will be using the form? How will they fill it in and return it to you? How will you process it? Do the fields need to correspond to an existing database? From that we select the best layout, sequence, color, and typeface to design a form that establishes an efficient system for gathering, processing, and compiling information.